Tim Cook Defends Apple Transition and Denies Meddling
Tim Cook insists he is stepping back from day-to-day operations under new CEO John Ternus, focusing instead on global policy and corporate advocacy.
Latest stories, in-depth analysis & breaking updates
Tim Cook insists he is stepping back from day-to-day operations under new CEO John Ternus, focusing instead on global policy and corporate advocacy.
For the majority of the 20th century, marketing was an art form defined by broad strokes. Advertisers bought a billboard on a highway or a 30-second spot during a popular television show, cast a massi...